Over the past year, Bitcoin and Cryptocurrency trading exploded onto the scene. Crypto millionaires were made overnight, memes of crypto traders flooded the internet, and many foresaw no end in site. A plethora of cryptocurrencies rose to prominence including Ethereum, Neo, IOTA, Cardano, NANO, and many more; all touting unique capabilities and keen differences in the decentralized movement. Popular cryptocurrency exchanges such as Bittrex and Binance also rose to prominence during this time.

During the month of December in 2017, the total cryptocurrency market cap doubled from ~$300bn USD to over $600bn USD. Since this time, the hype has died down, and prices of Bitcoin and other cryptocurrencies have come back to earth. Many ‘no coiners’ have exclaimed that the bubble has burst, and the total market cap of all cryptocurrencies has hovered around $250bn USD the past 3 months. Bitcoin’s current price is $6,684 USD, which is still a massive %1,012 increase from it’s price of $601.71 USD two years ago today.

At Crypto Bull, we wanted to try and gauge the global interest in Bitcoin and other cryptocurrencies over the past year. Naturally, we turned to Google to find out just how interested people were. Using Google Trends, we can take a look at some of the global search volume on a variety of topics below:

It’s pretty clear from the results above that the hype which gained momentum through the second half of 2017 has since faded. It is also not surprising to see that far more people are Googling ‘Bitcoin’ than either '‘Ethereum’ or ‘Cryptocurrency’; regardless of the timing. We were curious to see which global regions were searching for Bitcoin the most, and below you can see this data:

The top 5 above are interesting, and each of these countries certainly qualify as being hotbeds for Bitcoin interest. Some other popular cities that appear on the list of regions that have often Googled Bitcoin over the past year include Canada (8), United States (12), United Kingdom (17), Germany (18), Israel (23), Hong Kong (29), India (37), Brazil (41), South Korea (51), and Russia (60). It is important to remember that not every country uses Google as their primary search engine. For instance, a leading search engine in China is Baidu, Japan uses Yahoo! Japan for a large portion of their queries, and the Yandex is more popular than Google in Russia (statistics from www.returnonnow.com).

Although the trends behind internet searches of Bitcoin and Cryptocurrencies have slowed since the cryptocurrency frenzy, one thing is for sure: more people are aware of Bitcoin’s existence today than they were a year ago today. This is an important accomplishment in the movement towards more decentralized global economic system. Many Fortune 500 and Global 1000 companies around the world have announced blockchain initiatives, and Amazon’s AWS now support blockchain templates for developers. No one knows what the future of Bitcoin is, but there is a growing number of people around the world who see value in blockchain technology and decentralization. What a year it has been, and it will be exciting to see what the coming year has in store!

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Crypto Bull cannot be held responsible for any losses incurred in investments. The content of this site is not meant to be financial advice and is only opinion. Any transactions made in the space should be carefully approached and considered.